Microsoft needs to: Get consoles priced back down to inflation-adjusted pre-pandemic levels. What cost $399 during Xmas of 2024 is now selling for over $600. Casual gamers are voting with their feet. Leverage day one exclusives and stop playing nice with the PS crowd. Discount the Xbox versions, make hardware package deals and make "early access" for AAA titles an XBox perk. Buy a controlling interest in Kojima to dilute 3rd party PS exclusives Position the console to be able to play PC games from Steam, etc. by leveraging the dev pipelines that already exist and that THEY ALREADY CONTROL. This is a heavy lift but appears to already be in progress. This will help recession-proof the platform when the next inevitable slowdown happens and will position them way above Sony in terms of depth of titles and experience. Slap a cork in the creative brain drain that's been happening. Middle management is expendable - the minds that create a franchise aren't (maybe that's where she's going?)